Projects I've Worked On!
DESIGN I'M PROUD OF
Here's a sampling of digital slides, event promotions, and posters I've created for networking and entrepreneurship events in my time at Cornell University's Center for Regional Economic Advancement, as well as logos and business cards I've created while freelancing for small businesses!
AD COPYWRITING & ART DIRECTION
The gallery of ad mockups below contains a few solo projects created in Professor Mark Addona's Ad Copywriting & Art Direction course. Sample clients include Chobani Greek Yogurt & Joshua Tree National Park.
SOCIAL MEDIA CONTENT CREATION
Below is a sampling of posts I created to promote events and meetings for the Ithaca College Chapter of the Public Relations Student Society of America. In my role as Director of Promotions, I was responsible for creating and managing social media content and strategically marketing events.
STRATEGIC COMMUNICATIONS RESEARCH
Originally assigned in Dr. Lisa Farman's Research & Statistics for Strategic Communications course, this project grew to be one of my proudest accomplishments during my time at Ithaca College. Along with Ava Giaquinto, I took a mixed-method approach to conduct research investigating why less than 50% of college students get their flu shot every year. Our goal was to use the resulting data to inform recommendations for a strategic communications campaign that could be deployed on college campuses to increase vaccination rates.
Following the completion of the course, Ava and I submitted our findings to Ithaca College's James J. Whalen Undergraduate Research Symposium in Spring 2021 and were awarded Best Poster Presentation.